Developing CityScout involved a comprehensive, user-centered approach to create a platform that connects users with local food, drink, and entertainment options. Here's an overview of the process:
Identifying User Needs
We began by researching urban explorers' preferences and challenges in discovering local venues. This informed the app's focus on providing curated, accessible information about local food, drink, and entertainment.
Strategic Planning
Collaborating with my partner, we outlined the app's objectives, emphasizing user-friendly navigation and comprehensive local listings to enhance urban exploration.
Design and Prototyping
Utilizing Figma, we developed wireframes and interactive prototypes, focusing on an intuitive interface that allows users to effortlessly discover and engage with local establishments.
User Testing and Refinement
Conducting usability tests with potential users provided insights into the app's functionality and design. Feedback led to enhancements in search capabilities, content presentation, and overall user experience.
Development Collaboration
We worked closely with developers to ensure the design was accurately translated into a functional app, addressing technical challenges and maintaining design integrity throughout the development process.
Launch and Continuous Improvement
Post-launch, we monitored user engagement and feedback, implementing updates to improve features and user satisfaction, ensuring CityScout remains a valuable tool for discovering local experiences.